Portfolio
Sewithyai is a sustainable fashion brand created by Yaiza Rico, a designer from Bilbao who handcrafts clothing and personalized tote bags, promoting slow fashion as an alternative to fast fashion. The brand had no structured digital presence, and its Instagram account was minimal and not optimized for engagement. I took on the challenge of building …
Aloka is a startup offering an app for renting film equipment among professionals. I helped build its digital presence from the ground up, developing the social media strategy, creating content for Instagram and TikTok, and designing the app’s UX/UI to ensure a seamless user experience. Web Design The brand needed a website aimed at professionals …
The fourth edition of Euskaraldia, a large-scale social movement promoting the Basque language, was held in May 2025 and brought together over 100,000 participants across the Basque Country. I managed a digital community of over 15,000 people, developing creative strategies that boosted engagement, reach, and web traffic while strengthening a sense of community. I created …
For the 2022 Bikini Collection of Royo Brand, the goal was to create an Instagram campaign that would resonate with the target audience and reflect the spirit of the season. Amid the challenges of a global pandemic, social unrest, and a generally demotivated youth, the campaign aimed to convey hope and joy, offering a brief …